Don’t just generate one idea, generate many of them.

Steps to generate a product idea:

  1. listen and observe for problems that people are complaning about (from your life, news, your envisioning of the future)
  2. validate the market for that problem (do people really have the needs? is that an addressable market? market potential)
  3. find a solution to that problem (ideation, brainstorming. business model, core technology)
  4. validate the solution (does it solve the problem? is it profitable?)